Dentists exploring membership and discount models often encounter two structures:

👉 DMPO and DMCO

Understanding the difference is critical for compliance.


đź§  What Is a DMPO?

  • Membership-based discount model
  • Patients typically pay to participate
  • Provider may be involved in enrollment

đź§  What Is a DMCO?

  • Independent third-party structure
  • No patient membership fees required
  • Provider does not control the discount

⚖️ Key Differences

Feature DMPO DMCO
Patient Membership Fee Yes No
Provider Involvement Often Direct Indirect
Discount Ownership Shared/unclear Third-party
Compliance Positioning Variable Structured

🛡️ Why Structure Matters

The key issue is:
👉 Who owns and controls the discount?

DMCO models:

  • Create separation
  • Improve defensibility
  • Reduce provider risk

đź”— Related Pages


🔚 Bottom Line

Not all discount models are equal.

👉 Structure—not terminology—determines compliance.